What is a Mobile website? It is a website designed to access the internet through handheld devices and mobile phones. Within the last few years, the use of mobile web has drastically increased. This has urged website designers and developers to focus more on mobile websites. It has become more of a necessity as most businesses demand to have a mobile website these days.
Having a website is all about having an online presence. Regardless of your niche, having a dedicated mobile website defines the success of your business. If you own a business, there are a number of reasons why you should have a good mobile website. Here is why:
1.A Compliment to Your Business: Mobile websites are smaller, faster and easily accessible through any mobile device, such as smart phones, windows mobile and RIM devices.
2.Life made easy for people “on-the go”: For people with tight working schedules or those who are regularly travelling and are constantly on the move, accessing business platforms through mobile websites becomes easy. You can be anywhere in the world and still access your basic needs as a traveler, such as restaurants, Hotels, theaters, mechanics , carpet cleaners, etc.
3.Increased usage of mobile devices: Over the past decade the usage of mobile phones has greatly increased. With the increasing number of smart phone device users, a mobile website gives you the benefit of having better reach to your audience. All you need to do is make sure your website looks attractive and has relevant information about your niche. Moreover, it should be well designed to attract the audience.
4.Making things are user friendly: It is recommended to make sure your website is a “mobile site” in order to make it convenient for customers to access it through their mobile device. For instance, a customer can make reservations; buy tickets, order products, get directions and many others via their mobile devices. You can add convenience widgets to your mobile website. For example, widgets like:
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Get Driving Directions
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Tell A Friend
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Click to Call
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Add to Phone Book
5.Protect your website from copycats: There are many competitors and copycats out there who are waiting for the chance to copy unregistered mobile websites. Make sure your registration is secure to ensure that no one can register its version. Additionally, this will help you broaden the scope of your brand. This will give you the opportunity to expand your brand presence and visibility to the new and growing mobile audience.
Due to the easy accessibility of websites through mobile devices, an increasing number of business owners opt for mobile websites. If you are a business owner, it will be advantageous to have a mobile website.
Richard Fisher
Richard is passionate about the latest design trends and especially mobile and tablet design. Richard is a trained Magento developer with over 4 years experience.
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